The importance of effervescent tablet packaging in market competition

Effervescent tablets originated abroad and are a pharmaceutical dosage form containing disintegrants. For example, common vitamin C effervescent tablets are mostly used to supplement vitamins and improve self-immunity. At present, the preparation technology of effervescent tablets at home and abroad is very mature, and the efficacy is similar. Therefore, the packaging of effervescent tablets has become a breakthrough for many pharmaceutical companies to expand their market shares.

To a certain extent, the competition of commodities depends on the competition of packaging quality, and the packaging of effervescent tablets is no exception. Packaging quality includes not only the quality of the packaging material itself, but also whether the packaging design and production are novel and decent, and convenient for consumers to use.

At present, most bottles of effervescent tablets on the market are made of polypropylene, and the cap is made of polyethylene. These two materials are non-toxic and tasteless. They are commonly used packaging materials for pharmaceutical packaging, and they are lightweight and convenient for consumers to carry. In the packaging design, there is a small medicine bin on the bottle cap to store the desiccant, keep the tablet in a dry environment at all times, and effectively prevent children from eating by mistake. The spiral spring cap can compress the tablets to avoid damage to the tablets caused by violent shaking during transportation and handling.

Nowadays, the homogeneity of medicines is serious. If you want to stand out among similar products, the uniqueness of the packaging is particularly important, especially in the later use, the tightness of the bottle cap and whether the effervescent tablet packaging bottle is flawed will affect Consumer experience has a direct or indirect impact on drug sales. Pharmaceutical companies should pay attention to factors such as their production qualifications, product innovation capabilities, and product quality when choosing pharmaceutical packaging materials suppliers to ensure packaging quality and lay a solid foundation for the later promotion of drugs.